Shoppers are trapped on line with little or nothing to do for 3-5 minutes while checking out.
High resolution 10.1″ digital screens that can display offers for 8 seconds or 16 seconds.
Your message is targeted to specific local communities for maximum efficiency and impact.
An average of three impressions per customer checkout 15 hours a day, 7 days a week.
We place a high-resolution digital monitor in the supermarket checkout line so customers have something to look at while waiting on line and checking out. There is a cycle of ads that repeats every two minutes. Up to a maximum of 15 ads run eight-seconds each during every two minute cycle. Studies show customers spend a minimum of two-minutes checking out and an average of over six-minutes waiting in line. That means every customer sees every ad at least once and an average of three times during each visit to the supermarket based on the two-minute ad cycle running three times in six minutes. People waiting in line actually increase this frequency even further.
Primarily the discretionary spending decision maker of the household, which from supermarket customer data are usually women. The woman of the house makes over 70% of the spending decisions in the average American household. Perhaps best of all, we currently have many of the best neighborhoods in Northeastern New Jersey with hundreds more in the Tri-State area coming soon.
Standing on line at the supermarket is not a pleasant experience. We are always looking for something to do, even resorting to the tabloids at times. EyeLevel Digital Media now has something very engaging to keep you busy during the 5-8 minutes shoppers typically spend on the checkout line: watch our interactive Display Advertising. No other out of home advertising media offers this level of captive audience. It will even have a scannable QR code for the growing number of smartphone users. Bottom line, your ads will be seen and remembered with EyeLevel Digital Media, period.